AMA-Richmond is thrilled to welcome Dan Heath—best-selling author of “Made to Stick: Why Some Ideas Survive and Others Die”—for an evening event at the University of Richmond Jepson Alumni Center. 
 
The evening will begin with networking from 5 to 5:30 p.m., followed by Dan’s presentation titled “How To Change When Change Is Hard” from 5:30 to 6:30 p.m. “Made to Stick” was tagged as one of AdAge’s Books You Should Have Read, and was both a Top 10 Business Book and a Customer Favorite on Amazon.com.

 

Learn more about Dan Heath at madetostick.com, and check the AMA-Richmond website for more details about our event.

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