I’m very proud and privileged to serve as the president of PRSA Richmond and lucky to be surrounded by fellow Board members who are smart, talented, and ready to take our organization and its offerings to the next level. Our goal as a Board is to lead by example by being results-oriented, progressive, and visionary. We’re excited about the many opportunities that lie ahead of us.
We're interested in creating an organization where members feel valued for their ideas and empowered to take risks. One of the Board’s major outcomes in 2010 is to reach out to individuals of diverse backgrounds in race, ethnicity, and communication (marketing, advertising, branding, etc…) .
A key objective during 2010 is to ensure our members are engaged and empowered to make decisions that continue to shape our PR community locally and nationally. Another area of opportunity for the Board is to enrich our profession by focusing on Diversity, which is one of the five pillars* that PRSA National is spotlighting this year to continue advancing the profession and the professional.
Raising the awareness, education, and positive recognition of the differences among PR professionals is a personal passion of mine. As a first generation Lebanese descendant and an eight-plus-year PRSA Richmond Board member, I want to ensure our organization is reaching, involving, and supporting members who represent a broad spectrum of ethnic and racial groups and providing them the means to excel and thrive in their public relations careers.
Diversity also means variety. We also have the opportunity to build a diverse PR community that strives for varietyin the way we communicate in today’s ever-changing world. We have to continue refining, evolving and expanding our communication skills to complement changes in the media and the economy that have resulted in new tools used by PR, Advertising and PR professionals.
PRSA Richmond exists for you, our members! We volunteer our time day in and day out to ensure you’re equipped with the latest tools and opportunities to help you succeed as a PR professional and leader. If there’s anything you need to be more successful, please don’t hesitate to contact any of our board members: http://www.prsarichmond.org/2010-board-of-directors/
I’m looking forward to seeing many of you at the Jan. 27 luncheon (http://www.prsarichmond.org/en/cev/102) don’t forget to register for the luncheon and remember to renew your dues.
Best wishes for an excellent 2010!
Kind Regards,
Denise Baddour
PRSA Richmond, President *During 2010, the PRSA National Board and its committees will focus on: