PRSA Richmond
P.O.Box 29232
Richmond, VA 23242
prsarichmond@comcast.net

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March Program & Luncheon

Wednesday 31-Mar-10 11:45 AM to 2:00 PM EDT

Speaker: Panel Discussion of Journalists Who Moved to PR

Sheraton Richmond West Hotel
6624 West Broad Street
Richmond VA
Google Maps | Hotels Near | Yahoo! Maps

Details for "March Program & Luncheon"

A Whole New Ballgame: From Gatekeeper to Pitcher

Are more journalists leaving media to work in public relations? Practitioners on both sides share similar skills - - but is that enough to make a successful transition? A panel of former journalists-turned-PR pros will answer these questions and more. Moderated by Paula Otto, Executive Director of The Virginia Lottery, panelists will discuss why they changed their career paths, share ‘insider’ media relations tips and reveal challenges they were surprised to discover in their new jobs. Panelists will include Mychael Dickerson (WWBT to Henrico County Schools), Gordon Hickey (Richmond Times-Dispatch to Governor Tim Kaine's press secretary), Bill Phelps (WWBT to Altria) and Lisa Shaffner (WRIC to UNOS).

Where Are They Now? A host of former broadcast and print media journalists in the Richmond market will be invited to attend the program. We will take a few moments to remember where they were and invite them to tell you what they are doing now.

Speaker Panel Discussion of Journalists Who Moved to PR

Reserved 27

Pricing

	Before 30-Mar-10
Member:	$0.00
Non-Member:	$35.00
Student Non-Member:	$15.00

Comments

Many Thanks to Our Generous Luncheon Sponsor

Creating Partnerships that Work

McGuireWoods Consulting LLC (MWC) is a full-service public affairs firm offering strategic communications & grassroots campaigns, government relations, and infrastructure and economic development services. When organizations face complex challenges, we offer comprehensive solutions, delivering unparalleled expertise on both issues and process. Whether launching a major initiative or averting a crisis, our bi-partisan team helps clients to craft and implement integrated strategies that connect them with top decision-makers, shape public opinion, and transform public policy.

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