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PRSA Richmond
P.O.Box 29232
Richmond, VA 23242
prsarichmond@comcast.net


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May Program & Luncheon

Sponsored by Target Marketing

Wednesday 26-May-10 11:45 AM to 2:00 PM EDT

Sorry! The online registration deadline has passed, but we'd still love to see you at our luncheon program.
 
To make your reservation by telephone, call Sara Hunt at 804-994-1120.
Reserved: 105

Sheraton Richmond West Hotel

6624 West Broad Street
Richmond VA
Google Maps | Hotels Near | Yahoo! Maps

Speaker Suzanne Hall

Position: Chief Communiations Officer
Company: Virginia Museum of Fine Arts

Event Description

Communicating Transformative Change  
The word ‘change’ can cause fear, questions and concern for the internal and external audiences of an organization. As communicators, it is our job to successfully navigate our organization through the stormy waters of change while keeping everyone safely on board.
 
Over the past five years, one of Richmond’s best known cultural institutions, The Virginia Museum of Fine Arts (VMFA), underwent the largest expansion in its history. For four years the museum was quiet, poised for a major transformation of the entire organization.  VMFA hired a new director, realigned it leadership team, underwent rebranding, and developed a communications and marketing campaign.
 
Join us to hear Chief Communications Officer Suzanne Hall discuss creating and implementing an effective change communications strategic plan. Suzanne will also share her strategy for the comprehensive rebranding of VMFA that included targeting local, national and international audiences.  And in case you haven't yet been to one of the top ten comprehensive art museums in the nation, she will have some tantalizing pictures! 

 

Comments

Many Thanks to Our Generous Luncheon Sponsor:
 
Enter to win an iPad, courtesy of Target Marketing!
 

For over 20 years, Target Marketing has designed and managed unique and powerful promotional communication solutions for our clients, ranging from small businesses and associations to Fortune 500 companies. We deliver a full range of services, from logo identity and promotional products to recognition and online incentive programs. Our seasoned team of professionals specializes in creating opportunities for our clients to reinforce their brand and message to their customers, associates, and the community at large.

Attachments
 

 Event Contact

 
Sara Hunt
(804) 994-1120
(804) 697-8490 FAX
www.prsarichmond.org
   

May Program & Luncheon

Sponsored by Target Marketing

Wednesday 26-May-10 11:45 AM to 2:00 PM EDT

Speaker Suzanne Hall

Position: Chief Communiations Officer
Company: Virginia Museum of Fine Arts

Biography

With a Bachelors degree in Fine Arts and a Masters in Communications, Suzanne Hall has dedicated her career to cultural communications and marketing, with the past 24 years at the Virginia Museum of Fine Arts.  Suzanne has been active with the American Association of Museums, serving as the president of the PR and Marketing national committee, presenting at numerous professional conferences and consulting regularly as a peer reviewer in the association’s Museums Assessment Program. She served on the National Program Committee for AAM’s centennial meeting in 2006 and again in 2007. She is  incoming President of 1708 Gallery and on the boards of the American Association of Museums Committee for PR and Marketing, Virginia Corporation for Public Broadcasting, Historic Monument Avenue and Fan District Foundation, is a graduate of Leadership Metro Richmond, and is an active member of St. James’s Episcopal Church.

May Program & Luncheon

Sponsored by Target Marketing

Wednesday 26-May-10 11:45 AM to 2:00 PM EDT

Sheraton Richmond West Hotel

6624 West Broad Street
Richmond VA
Google Maps | Hotels Near | Yahoo! Maps

May Program & Luncheon

Sponsored by Target Marketing

Wednesday 26-May-10 11:45 AM to 2:00 PM EDT

 
Before 25-May-10
Member:
$0.00
Non-Member:
$35.00
Student Non-Member:
$15.00

 


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