Around Town: Human Resources and Marketing-Working Together
Sponsored by Society of Marketing Professional Services (SMPSVA)
Thursday 13-Nov-08 8:30 AM to 11:30 AM EST
Speaker: Phyllis Elikai and Peter Kienle, Chief People Officer and Chief Marketing Officer
McKim and Creed
We were unable to register you for this event as the event deadline has passed or the maximum number of seats available has been reached.
Williamsburg Marriott
50 kingsmill rd
williamsburg va
23185
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Phone: (757) 220-2500
Details for "Around Town: Human Resources and Marketing-Working Together"
Human Resources and Marketing Departments can utilize collaborative, cross-functional initiatives to enhance recruiting techniques, internal/external branding and in-house functions. Working together, HR and Marketing have the ability to help build a strong corporate image--both inside and out.
Some major facts to consider:
- The roles between HR and Marketing will increase in the next 5-10 years due to an increasingly competitive and global market combined with a shrinking labor pool
- With Baby Boomers on the verge of retirement, hiring Generation Y will play an important role in firm growth
- There are 4 generations in the work force--each of them want something different
- Technology is quickly revolutionizing industries and changing the way we communicate, now AND in the future
Come see how Human Resources and Marketing professionals can work together to achieve results for their firms. The topic will focus on the architecture, engineering and construction industries, but ideas will apply to all businesses and the session is open to anyone at the same rate of $50. Breakfast and drinks will be provided.
Phyllis Elikai is a CPA, CMA and a CIA and has worked in management, human resources and controllership positions over the past 30 years. She started with McKim & Creed in 1989 in Wilmington and is currently Vice-President and Chief People Officer, responsible for human resources, training and development and safety for the firm.
She is currently active in NCACPA’s, ACEC-NC and the ACEC National HR Forum, and the NSPE HR Forum. She is also a certified MBTI and KAI facilitator and trainer.
Peter Kienle, FSMPS, CPSM, is the Chief Marketing Officer of McKim & Creed, P.A., a 430-person engineering, surveying and planning firm headquartered in Raleigh, NC, and serving the Southeast United States. The firm has 16 offices in Virginia, North Carolina, South Carolina, Georgia and Florida.
Pete was the 2006/2007 National President of the Society for Marketing Professional Services (SMPS) and is a Certified Professional Services Marketer (CPSM) as well as a Fellow of the Society.
He has a BSBA and an MBA from The Ohio State University, and previously served in marketing roles for Moody-Nolan Inc. and NBBJ.
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| We were unable to register you for this event as the event deadline has passed or the maximum number of seats available has been reached.
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| Registration is available online at http://www.smpsva.org/events/event-detail.php?id=92
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Event Contact |
Event Coordinator |
| Jesson Zafar |
Jesson Zafar |
| (804) 673-2560 |
(804) 673-2560 |
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Help increase awareness for this PRSA Richmond event sponsored by Society of Marketing Professional Services (SMPSVA) with these resources!
Upcoming PRSA Richmond events for PRSA Richmond Members:
Around Town: Breakfast with Peter Shankman on Tuesday 27-Jan-09 7:30 AM
Tags:
phyllis elikai and peter kienle •
mckim and creed •
society of marketing professional services (smpsva) •
williamsburg marriott •
prsa richmond
