For Release: Wednesday, June 7, 2006 at 6 p.m.
Contact: Trisha Ip
560-8249
tip@ideastations.org
PRSA RICHMOND ANNOUNCES 2006 VIRGINIA PUBLIC RELATIONS AWARD WINNERS AT 59th ANNUAL EVENT
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Top Awards include: Silver Best in Show - Housing Virginia (CRT/tanaka), Bronze Best in Show - Longwood University (CRT/tanaka)
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Lou Anne Nabhan, APR named 16th recipient of Thomas Jefferson Award
RICHMOND – The Richmond Chapter of the Public Relations Society of America, PRSA Richmond, awarded organizations merit and medallion awards, including Best in Show awards, during the 59th annual Virginia Public Relations Awards program. The event was held on Wednesday, June 7 at the Sheraton West.
There are two divisions of awards: Practices and Tactics. Practices are entire communication campaigns while Tactics are specific pieces of those campaigns. For 2006, “Blogs” and “Podcasting” were added as new categories. Multiple categories are included in the two divisions, but within the two divisions, each category may have only one Medallion winner and multiple Merit winners. The Medallion is the top award in a category, although it is not necessarily given in each category. Practices entries were judged for research, planning, execution and evaluation. Tactics entries were judged for planning and content, creativity and quality, technical excellence and results. The judges were members of the Portland Chapter of PRSA.
A highlight of the evening occurred when the prestigious Thomas Jefferson Award for Excellence in Public Relations was presented to Lou Anne Nabhan, APR, Vice President and Director of Corporate Communications for Media General, Inc. The award, presented only 16 times since 1975, recognizes extraordinary achievement by an individual working in public relations in the metropolitan Richmond area.
Before joining Media General in 2000, Nabhan was Vice President and Director of Corporate Communications for Reynolds Metals Company. Nabhan is a member of the Arthur W. Page Society for senior communications professionals in the United States and is an accredited member of the Public Relations Society of America. She served as president of PRSA’s Old Dominion Chapter in 1987. She has served as a member of the Board of Trustees of Richmond Ballet for nearly 20 years, is a sustaining member of the Junior League of Richmond, and is a member of the Woman’s Club and involved in Leadership Metro Richmond. Nabhan is highly respected in the PR community by her peers, and a former colleague has said “Lou Anne truly is one of the pioneering women of Public Relations in Richmond.”
PRSA Richmond is a professional association serving Central Virginia public relations practitioners. The chapter and the national organizaton, PRSA, share the vision to unify, strengthen and advance the profession of public relations.
List of Winners:
SILVER BEST IN SHOW
Housing Virginia
CRT/tanaka
Housing Virginia Community Relations Campaign
BRONZE BEST IN SHOW
Longwood University
CRT/tanaka
Discover the Power in You: Junior Brochure
Silver Medallion Winners (Practices):
Community Relations:
Housing Virginia/CRT/tanaka
Housing Virginia Community Relations
Events & Observances (7 days or less):
Sweet Monday/Rhudy & Co. Communications & Marketing
The World's Largest Tea Party
Marketing Consumer Products:
Virginia Tourism Corporation
Launching America's 400th Birthday: Jamestown 2007
Integrated Communications: (Silver Medallion tie)
Federal Motor Carrier Safety Administration
Goldman & Associates Public Relations
Be Ready. Be Buckled Pilot Pgram
VTC, MWAA, VBCVB/BCF
Loonie Savers 2005 "Cupid" Marketing Campaign
Bronze Medallion winners (Tactics):
Media Relations:
Kyle Petty Charity Ride, Inc./CRT/tanaka
2005 Chick Fil-A Kyle Petty Charity Ride Across America
Brochures
Longwood University
CRT/tanaka
Discover the Power in You: Junior Brochure
Press Kits/Media Kits:
CarMax
Press Kit for Art moves L.A. Campaign
External Video Programs:
Dominion
Battle for the Brookie. Acid Rain in the Appalachians
Web Sites:
Longwood University
WhyLongwood.com
Multi-Media Communications:
Virginia Beach CVB/BCF
Virginia Beach's 2006 “Live the Life” CD Media Kit
Silver Certificate of Merit:
Reputation/Brand Management:
Longwood University/CRT/tanaka
Discover the Power in You
Events & Observances (7 days or less):
Virginia Beach CVB/BCF
Virginia Beach Convention Center 2005 First-Phase Opening
Public Service:
American Psychiatric Association.
Healthy Minds. Healthy Lives
Marketing Consumer Products:
Reynolds Consumer Products/BCF
Reynolds Plastic Wrap Challenge
Integrated Communications:
Virginia Beach CVB/BCF
Virginia Beach 2005: “Live the Life” Campaign
BRONZE CERTIFICATE OF MERIT:
Media Relations: (4-WAY TIE)
University of Virginia Art Museum/SLAY Public Relations
Artful PR
Virginia Commonwealth University
University News Services
First in Flight – VCU Life Evac
CarMax
CarMax News Bureau
Benchmark Assisted Living/Goldman & Associates PR
Laurel Gardens and The Villages Media Relations Program
Newsletters: (TIE)
American Red Cross, Greater Richmond Chapter
Connections: Spring 2006 Newsletter
Media General
The MG News
Annual Reports: (TIE)
Virginia Lottery
Virginia Lottery 2005 Annual Report
Virginia Community College System
Office of Graphic Communications
Explore. Engage. Excel
Genworth Financial/SLAY Public Relations
Our Future, Ourselves
Brochures:
Dominion
“Strong Men & Women: Excellence in Leadership”
“The Series” Brochure
Publications:
Westminister Canterbury Richmond
A Tale of Three Decades
Direct Mail:
Friendship Retirement Community/John Lambert Associates, Inc.
Westwood Independent Living Direct Mail
Video News Releases:
CarMax
VNR for Art Moves L.A. campaign
Satellite Media Tours:
Tetra/BCF
Tetra Aquademics: Digital Tools for Back to School
Internal Video Programs:
Media General
State of Media General
Creative Tactics: TIE
Greater Richmond ARC/Neathawk Dubuque & Packett
“WhatisARC” billboard
Dominion
“Strong Men and Women: Excellence in Leadership” Writing Contest Poster
Creative Tactics
Dominion
“Daydreamer” Ad
Web Site: TIE
Amelia Island, Florida/BCF
Amelia Island Summer Endings
Tetra/BCF
Tetra Web Site
Richmond Metropolitan Convention & Visitors Bureau
Richmond Region Web Site
Multi-Media Communications: TIE
VTC, VBCVB, MWAA, BCF
Loonie Savers 2006 CD Media Kit
Bon Secours Hampton Roads/CRT/tanaka
Bon Secours Heart Institute CD Rom
Podcasts:
Longwood University
Longwood Show
Blogs:
University of Richmond
www.Spiderdiaries.richmond.edu
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